Acton, a company renowned for its innovative transportation solutions, has captured attention with its journey from a single product offering to a diversified brand. Founded by Peter Treadway, Acton first gained recognition with “RocketSkates,” a unique wearable electric transportation device designed to make urban travel both fun and eco-friendly. These skates could reach speeds of up to 10 miles per hour and travel between 6 to 10 miles on a single charge. This article delves into Acton’s experience on Shark Tank, its evolution since the show, current business status, and how the exposure helped shape the company’s future trajectory.
Acton Pitch and Deal at Shark Tank
On Shark Tank, founder Peter Treadway sought $1 million in exchange for 3.5% equity, valuing Acton at approximately $28.57 million. During the pitch, Treadway showcased RocketSkates, emphasizing their innovative technology. These skates stood out thanks to their foot-movement control mechanism, freeing users from handheld remotes. Despite two impressive years with $750,000 in first-year sales and $2 million in the second, Treadway faced skepticism among the sharks. Concerns about the product’s practicality and market readiness loomed large, especially given the high company valuation. Kevin O’Leary was the only shark to make an offer — $1 million for 15% of the company. However, due to prior investment commitments, Treadway countered with offers of 6%, 7%, and then 8%, all of which O’Leary declined. Consequently, Acton walked away from the tank without a deal.
Is Acton Still in Business?
Yes, Acton is very much still in business and has transformed significantly since its time on Shark Tank. After the show’s appearance, the company rebranded to Acton Global and shifted its focus. The initial product, RocketSkates, is no longer available as the company has diversified its portfolio to include a range of electric personal transportation products. Acton Global now places emphasis on urban and college campus environments, offering innovative products like electric skateboards, electric bikes, and scooters. This transition has helped Acton establish a robust market presence with their products now available in over 100 locations worldwide.
Acton Net Worth
Acton Global’s financial journey has been commendable. Even without securing a deal from Shark Tank, the company has flourished. By 2025, Acton’s net worth is estimated at around $50 million. Their diversification into multiple transportation products and strong global market penetration are key contributors to this financial success. In 2021 alone, Acton’s estimated revenue hit approximately $6 million. The company’s strategic direction towards sustainable and innovative urban transportation solutions has been pivotal in underpinning its economic growth and market value.
What’s Happened Since Shark Tank?
Post Shark Tank, Acton experienced several pivotal changes, starting with its complete rebranding to Acton Global. The company expanded its product line to include electric bikes, scooters, and charging stations, thereby moving away from their original RocketSkates. Notable products now include the Acton Nexus electric bike, equipped with anti-theft technology, and the M Pro 3.0 electric scooter, featuring TopSwap Battery technology and Mountain Bike Grade Fork Suspension. Additionally, Acton introduced the Duckt Charging Station for flexible recharging solutions. This rebranding and new product development have allowed Acton to carve a niche in the environmentally friendly transportation market. Acton Global hasn’t only focused on product development; it has also significantly widened its geographical market. Their electric transportation solutions are now found in major global cities and campus environments. This successful pivot shows how the company adapted effectively post-Shark Tank.
Acton Business Overview
Acton Global has positioned itself as a leader in the electric personal transportation industry. Their current portfolio, which includes electric bikes, scooters, and charging infrastructure, is tailored for both urban and campus settings. The Acton Nexus electric bike and M Pro 3.0 scooter illustrate the company’s commitment to quality and technological innovation. Acton Global’s products are integrated with features like 4G LTE IoT, enabling smart connectivity and enhancing user experience. Besides personal transport devices, the company provides charging solutions with their Duckt Charging Station. These charging stations cater to the rising demand for efficient and accessible public charging infrastructure in smart cities. Acton’s ambitious product roadmap and expansion strategy reflect their focus on maintaining strong market relevance and meeting the growing demand for sustainable transportation.
How Shark Tank Helped Shape Acton’s Future
Though Acton did not secure a deal on Shark Tank, the exposure provided significant visibility. It not only introduced Acton to a broader audience but also offered valuable feedback regarding the market’s wants and needs. The feedback helped Acton rethink and reshape their approach, leading to a comprehensive rebranding and strategic pivot. By exploring broader transportation solutions, Acton catered to a wider audience than initially envisioned. Acton’s rebranding to Acton Global and their subsequent product line expansion was influenced by insights garnered during and after the show. The company’s current market success and robust presence overseas are testament to the impactful role Shark Tank played, serving as both a platform for visibility and a source of constructive critique.
Conclusion
Acton’s journey symbolizes resilience and adaptation in a rapidly evolving industry. Initially starting with RocketSkates, they expanded to become Acton Global, offering a diverse range of electric mobility solutions. While the Shark Tank experience didn’t grant a deal, it was pivotal in providing feedback and exposure, contributing to the brand’s current success. With a strong market presence and continued commitment to innovation, Acton is well-positioned for future growth. By focusing on providing efficient, eco-friendly transportation, Acton continues to thrive, ensuring their place in the global market for sustainable personal transport. For more exciting updates about business transformations, you can visit our website. Acton’s story serves as an inspiring example of how resilience, coupled with openness to change, can lead to enduring success.
